Profi-Lektorat
CASE excavators are also available in special versions for use in scrap yards. And it's best to speak plainly with people who are used to working hard every day.
Agency: B.W. advertising agency, Düsseldorf
In contrast to the main car hi-fi catalogue, which is produced centrally in Belgium and which I only translate, the Pioneer Caravan catalogue is produced entirely by me and always includes photos from my own shoots - both product and atmospheric images.
Agency: raaf/kommunikation, Reichshof
Nobody wants half measures - especially not when it comes to cars. OR?
If it's about halving the rate for maintenance and wear and tear, then it probably is. So I had the idea of really doing half a thing: A mailing whose right half was simply missing. It won us the "German Dialogue Marketing Award" in 2009.
Agency: Wunderman, Cologne
Planning an exhibition stand yourself on a PC, notebook and/or tablet, commissioning it and then simply travelling there and getting started. That was the ingenious idea that would have revolutionised the trade fair market. Very complex behind the scenes, but very simple for the user. And clearly implemented by me.
Agency: rdh-kommunikation, Reichshof
Here you can see one of several motifs I created for the campaign for the Frankenheim brewery in Düsseldorf/Neuss.
Agency: B.W. advertising agency, Düsseldorf
Here you can see one of several ad motifs from the nineties for SUZUKI motorbikes, for which I was responsible as a copywriter for several years - for a while even as a customer consultant.
My texts had so much petrol in them that I started riding motorbikes myself back then and am still loyal to the brand today. still loyal to the brand today. 😉
Agency: B.W. advertising agency, Düsseldorf
Here you can see one of several motifs I created for the campaign for the Frankenheim brewery in Düsseldorf/Neuss.
Here I wanted to break away from the typical style of beer advertising with full glasses and a perfect head of foam and created a motif idea with an EMPTY glass. Because that's what it looks like when it tastes good!
Agency: B.W. advertising agency, Düsseldorf
Here you can see one of several motifs from the very well-known ad campaign for PKV in the early nineties.
I was sitting over a pile of photo agency catalogues as a newly qualified junior copywriter when this photo caught my eye.
I immediately thought of very, very bad teeth ...
Agency: Dr Hebestreit & Partner, Düsseldorf
Here you can see one of several ad motifs from the nineties for SUZUKI motorbikes, for which I was responsible as a copywriter for several years - for a while even as a customer consultant.
My texts had so much petrol in them that I started riding motorbikes myself back then and am still loyal to the brand today. still loyal to the brand today. 😉
Agency: B.W. advertising agency, Düsseldorf
Here you can see one of several ad motifs from the nineties for SUZUKI motorbikes, for which I was responsible as a copywriter for several years - for a while even as a customer consultant.
My texts had so much petrol in them that I started riding motorbikes myself back then and am still loyal to the brand today. still loyal to the brand today. 😉
Agency: B.W. advertising agency, Düsseldorf
Ihr Lektorat: Error-free texts, better German
Sie wollen bessere Texte?
Just ask me.
Everything you publish as a company is better received if you formulate it in good and correct German. This applies not only to advertising and press releases, but also to web texts and customer correspondence.
Many people are irritated or even put off by mistakes or wording that is difficult to understand. This can damage your business.
Mit meinen Lektoratsleistungen helfe ich Ihnen, den bestmöglichen Eindruck zu machen. Indem ich Fehler in Texten behebe, bevor sie gedruckt werden, auf Ihrer Website erscheinen oder per E-Mail verschickt werden.
Dabei achte ich nicht nur auf Rechtschreibung und Grammatik, sondern auch auf Verständlichkeit, Lesefluss und Semantik. Damit Ihre Zielgruppe auch wirklich versteht, was Sie sagen wollen.
Im Rahmen eines Lektorats oder einer Textkorrektur kann ich für Sie Text lektorieren, korrigieren oder redigieren und gleichzeitig SEO-optimieren – direkt auf Ihrer Website, ob HTML/CSS oder CMS. Das erspart mehrfache Arbeit und damit auch Geld.
Sie wollen den Fehlerteufel loswerden? Dann informieren Sie sich über mein Lektorat und fordern Sie einfach meinen Recall to.

Industries
Why me of all people?

The short version: Ich bin wirklich sehr gut in allem, was die Deutsche Sprache betrifft. Ich kann es einfach. Und deshalb biete ich als Werbetexter auch Lektoratsleistungen an.
The long version: The German language has always been close to my heart, but this was never particularly appreciated at school because of my handwriting.
It wasn't until my apprenticeship and technical college that I never managed to get a grade lower than an A in German on my report card. But please let's not talk about maths ...
Aber das reicht natürlich nicht. Bei meinem Lektorat verlassen Sie sich auf mein ausgeprägtes Sprachgefühl, meine sehr breite Allgemeinbildung, meinen umfangreichen Wortschatz – auch, was Redewendungen betrifft –, und vor allem auf meine ausgeprägte Lust am geschriebenen Wort.
Which also speaks in my favour: Abgesehen davon, dass ich seit ca, 1990 professionell texte, bin ich seit September 2016 bei der britischen Übersetzungsagentur Imprimatur Ltd. as Chief Editor for Germany und korrigiere bzw. redigiere Texte für high-calibre customerswho value perfect spelling and very good German.
These include Bentley Motors, Automobili Pininfarina, McLaren Automotive, INEOS Automotive, and Princess Yachts.
Everything for correct German and good style.
- Proofreading
- Text revision
- Corrections in Word, Excel, PDF files and more
- Korrekturen direkt in HTML/CSS- und CMS-Websites
- Corrections directly in InDesign files
- Book editing
- …
- Press releases
- Advertising texts
- Website texts
- Social media posts
- Catalogue texts
- Online shop texts
- Texts and text modules for your daily communication
- Whitepaper
- Book texts
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