theXposhop website
Many years ago, exhibition stand constructor Axel von Hagen, founder and managing director of the exhibition stand construction company von Hagen Design in Blomberg, with whom I already had a cooperation in the early 2000s, had the vision of one day allowing his customers to configure exhibition stands directly online and then delivering them turnkey to trade fairs worldwide. In 2017, this was finally technically possible: theXposhop was born.
Unfortunately, the ambitious and complex project died about a year later due to the withdrawal of the investor, even though it was already very advanced. As Head of Marketing, I was also very saddened by this, as the potential was huge and the results achieved up to that point were very convincing.
The website is still online, even if it no longer runs smoothly due to a lack of maintenance - the web editor used, MUSE, was also discontinued by Adobe some time ago.
But if you are curious about how the animations work, for example, you can here take a look at the homepage (Attention: no SSL!).
Customer: theXposhop by von Hagen Design, Blomberg
Title: It's so easy!
Art: website
Year: 2017